[smart_track_player url=”https://craftthinking.com/wp-content/uploads/2017/09/Ep4-Why-Branding-Matters.mp3″ image=”https://craftthinking.com/wp-content/uploads/2017/09/FBCover-8.jpg” social_linkedin=”true” social_email=”true” twitter_username=”craftthinking” ] Time Stamped Show Notes 0:00 – Review Sam Adam’s Oktoberfest. 5:14 – Start going into branding and why we’re talking about it. 8:20 – Jeff Bezo’s take on Branding and a tangent about …